1. The Better Business Bureau. To most this is common sense. But when the search engines see that you are listed with the better business bureau, they believe your probably not a spammer. So get listed with the better business bureau in your area.
2. Hacker safe. This company does server side checks to make sure your site hasn’t been hacked. Although expensive, and only recommending for medium to large businesses, having the logo and link on your site has been shown to increase trust with Google.
3. Links from other respected sites. In general, it is great if you can get links from major membership sites and other highly respected sites such as your local university, your chamber of commerce, etc.

For those of you unfamiliar with Google PageRank and Alexa…

• Google PageRank is a measure of link popularity for a given website. Google rates the quantity and quality of a website’s backlinks on a scale of 0 to 10, with 10 being the best. Only massive websites like Google and Adobe receive a 10.
• Alexa Traffic Rankings is essentially a measure of how popular a website is. The lower the number, the more popular the site is. That’s the abbreviated version anyway. If you really want the long version, check out Alexa’s explanation.

Many businesses these days are concerned just with getting their products bought all over the world, but can advertising to your local customers also help businesses? The question is should businesses use local search engine optimization along with regular SEO?

The obvious answer for some businesses would be yes. If the business serves only one specific geographical area or region, then local SEO is one of the first things to do get put in place.

But even if you’re not based in operations that are strictly localized, having your business optimized in the local search engines can be a positive experience. Local SEO can be used to expand the number of relevant keywords for your company. These keywords will relate to the location of your operations. These will get you rankings for more terms than those that are related directly to your business.

1. Enterprise computing: This is the most flexible and most complex. This is where your purchase your own hardware and software. You also will want to hire a staff of developers or create your e-commerce website. You should think about this option if you will have immensely high traffic to your website (millions of visitors per month); if you have a large database that holds your catalog of products; if you have a complicated sales cycle that requires much customizing; or if you have any other business processes in place already and you want your e-commerce site to integrate into them.

2. Virtual hosting services: This one has medium flexibility and medium simplicity. These services include the flexibility of enterprise computing but what you may get will depend on the vendor. Generally, the vendor will maintain the equipment and software. They usually sale them in standard packages. The packages include security and almost always have a merchant account available. Database access is also sometimes part of the packages. With this option, you also provide the web designers and the developers to create and maintain your e-commerce website.

3. Simplified e-commerce: This one is the least flexible but is the simplest, as well. This option is what most small businesses use when they get into e-commerce. With this option the vendor provides an easier system for creating your store. This system usually includes a set of forms that you fill out online. Then the vendor’s software will generate all of the web pages for the store for you.

If you need help with your e-commerce website’s rankings, feel free to contact us for a free consultation.

In these years, Dell sold custom-configured personal computers to individuals and businesses as a mail-order company.

But as the internet grew, so did Dell’s plans. Dell became an e-commerce site, in addition to a mail-order company. Dell had been selling computers via mail and phone for over ten years, so why should this switch make any difference?

If 25 percent of Dell’s sales from the phone moved over to the web just to achieve another 25 percent of sales, then nothing would be gained – or lost. But since the web requires less personnel and manpower and saves time then there would be something gained. Time and money would be gained from the decrease in time and people needed to run the website and its orders.

Or maybe, Dell didn’t even have to lose 25 percent of its sales. They discovered that there is a percentage the country’s population who prefers ordering over the internet than from over a phone line. Now, there is an additional percentage of sales coming in, just from the website.

And one last thing: it is common knowledge among professional salespersons that it easier to keep costumers and convince them to buy more than it is to get additional customers. Gaining customer loyalty is vital and building a site that will keep your customers returning helps tremendously.

Dell created its e-commerce site early on, which has helped it maintain its lead in sales of computers from the very beginning.

After leaving one of his former companies, Topix, he and some co-workers raised two million dollars in seed funding in September 2007. He received the money from Baseline Ventures and other contributors.

The company is still very underground and in the beginning stages of development. The Blekko website currently has only a picture of a puppet on it, which his daughter made.

Although not a proponent of PageRank, Skrenta has not revealed any of the details of the website or how it will be competing with Google. One of the few details that have been given is that Skrenta has been researching other improvements on indexing and query saving and user search experiences.

It may be a while before we know any more details about the new search engine. Skrenta says he may not have a public prototype until 2009.

#2: Don’t tell them you have 5 other exact copies of your site with different domain names until the end of the campaign.

#3: Check in every day for a status update.

#4: Make your own changes to the site at the same time they are working on it.

#5: After a week, ask how your rankings have improved. Make sure to check them every day and comment on the movement in your rankings.

#6: Ask them for a discount since you did your own “search engine submissions”, tell them godaddy does it for free.

#7: Go through the entire list of your backlinks and ask about every website that links to you.

#8: Add your own keywords using hidden text, make sure just to repeat the same keyword 500 times one each page.

#9: Assume they are now your technical support technician for your desktop and printer problems.

#10: Redesign the site in the middle of the campaign using Flash.

Google CSE allows you to build essentially a vertical search engine. You have many options when customizing your own search engine page. You can have it in any language you prefer. It allows to choose whether or not you have ads on you page. You can put your own business or organization’s logo on the page. You can also design your page with any color or even alter it to match the design of your original website. It is also incredibly easy to use. All it takes is a very basic level of programming knowledge and ability.

Along with all these options for customization, Google also offers dedicated email and phone support when customizing and you can use Google AdSense to help make money with the search engine.

By creating your own Google CSE, you will not be increasing or decreasing your search engine rankings. What it does is give you superior results from your very own vertical search engine.

To optimize your placement in the major search engines, contact us.