If you own an ecommerce web-site its important to take a different approach to your seo link building campaigns. Ecommerce websites typically have hundreds of pages and the issue comes with spreading your link popularity evenly across the site.
We find most people that attempt to do their own SEO link building for their ecommerce web site point most if not all of their links to their home page. While this is good for the keywords on your homepage, it doesn’t help the spiders crawl your entire ecommerce site and it doesn’t help spread Googles pagerank and link popularity into your deeper pages.
When doing your link building make sure to “deep link” to other pages deeper within your site, like category and product pages. Use the keywords that are on that page in different phrases as anchor text on the linking page. Deep linking is a great way to build your SEO for your ecommerce site and will help the spiders crawl your site. You can more on deep linking strategies here. Or call is to get a custom quote on a SEO campagn for your ecommerce web site.
